| Noida is an abbreviation
for ‘New Okhla Industrial Development
Authority’, given shape and existence
by Sanjay Gandhi during the urbanization thrust
of the notorious emergency period 1975-1977.
Basically lying in Gautam Budh Nagar district
of UP, Noida is rather known as an extension
of Delhi or NCR (National Capital Region).
Conceptualized as a modern industrial city,
Noida is an upcoming Integrated Industrial
Township. The city authority offers one stop
shop wherein single window clearance system
eliminates red-tapism and bureaucracy.
Cosmopolitan composition of the population,
relatively low cost of rent, world-class infrastructure
and barely 15 minute drive away from south
Delhi facilitated by DND flyover or Noida
Toll Bridge - the eight lane BOT bridge on
river Yamuna, renders Noida as the preferred
location for IT, ITES and BPO companies to
open their offices.
Prominent names like HCL, CSC, TCS, GAIL,
NTPC, IBP, LIC, to name a few, have already
established their activities within the territory
of Noida. Noida also boasts Film city in sector
16A, T series music publishing company and
automobile ancillary units of Escorts and
Honda.
Centerstage mall, having 5-screen Wave multiplex,
in sector 18 market is a famous landmark of
Noida, besides the market itself. Another
landmark is the War Memorial inside the Golf
Course that commemorates the 1803 Battle of
Patpargunj for the control of Delhi.
The North India’s largest 8-screen PVR
in the spice world mall is a reflection of
Noida’s recreational life. Further,
the strategic importance of Noida as NCR has
been reinstated with Noida being considered
to host some of the Common Wealth Games in
2010 and consequent implementation of Metro
Rail project to connect Delhi and Noida, taking
place much ahead of planned time.
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